What are the most important advantages and disadvantages of hypermarket?

Hypermarkets are associated with many benefits for customers and communities around them. These stores have two great advantages for customers: comprehensive shopping and low prices!

Perhaps the biggest advantage of hypermarkets is that it allows shoppers to get many goods and services in one place and in a centralized manner. . Like a trip that solves your need for a supermarket, clothing, home appliances, electronics and even furniture in one space.

Continuous discounts and lower prices than the market are the big advantage of other hypermarkets. Because these stores buy directly from factories or wholesalers, they deliver goods to the end customer at a lower price. Hypermarkets also have advantages for the stores around them. For example, local restaurants or retailers whose goods cannot be found in hypermarkets can take advantage of the opportunity to be near hypermarkets. In addition, hypermarkets create entrepreneurship in an area; From the cashier and shareholder to the manager and the forces needed to perform services in the store. Also, Hypermarket needs many warehouses for its supply chain, which, in this way, creates opportunities and increases income for this category of businesses.

Hypermarkets, along with their advantages, also have disadvantages that cannot be ignored. Depending on the circumstances, shopping at the hypermarket can be annoying in some cases! Despite the wide variety of products in these stores, accessing different products is time-consuming compared to supermarkets, and sometimes people have to move between different shelves to find a specific product.

Furthermore, the specialized knowledge of a A retail salesperson cannot be compared to the expertise of a hypermarket employee. Therefore, by buying some goods from the hypermarket, customers may miss out on expert recommendations for better purchases.

Also, since these stores are very large, they face a larger population of customers, who usually have longer payment times and They involve more walking to reach the vehicle. This large population of customers also creates problems for the residents around the hypermarkets and often, the streets around these stores are faced with heavy traffic. Hypermarkets, in addition to the advantages they have for restaurants and sellers of special goods, for supermarkets and Sellers of everyday goods are a threat; Because these stores are not able to offer competitive prices with hypermarkets. On the other hand, setting up a hypermarket requires significant capital, which many people cannot afford. For this reason, it cannot be considered as a business proposition for everyone.